QR CODES – An in depth look

We thought we would take a better look into QR codes and how they can help your business. Quick Response codes (QR codes) and other two dimensional codes (as previously stated) are going to be big, and will open up new opportunities for businesses to market themselves. Giving consumers immediate access to what’s relevant and what your business wants the consumer to know.

As previously mentioned, the best way to describe a QR code is by describing it as similar to a barcode. The main difference between the two is the amount of data and information that can be stored and shared. The QR codes can hold significantly more data making them perfect for business to market themselves.

They basically work by scanning/reading the QR code with your phone (any smartphone with a camera). Depending on the code hidden in the QR ‘image’ your phone will now link to any digital content on the web, activate certain phone functions, such as emails, IM and connect to the web browser. This will enable people to share company website addresses more effectively, share adverts easier and keep their consumers up-to-date with relevant information. Magazines could be bought by QR codes? 

Where

QR Codes could be used:

• The back (or front and back) of your business card.

• Your brochures and other marketing materials.

• The sides of trucks and trailers.

• Product tags and packaging

• Convention and event nametags

• Restaurant menus

• Event ticket stubs

• Point-of-sale receipts

What

QR Codes could link to:

• Installation instructions

• Sources for replacement parts and service

• Directions to your business

• The process for hiring your professional services

• Valuable coupons and special offers

• Recommendations for complementary products and services

• Free mp3 downloads

• Customer feedback forms

How

You can you maximize your effectiveness with QR codes:

• Provide explanations about their use and benefits

• Encourage actions that support your marketing plan

• Assuage the fears of the technically challenged

• Give reasons to come back

• Experiment with the size, location, and color of your QR codes

• Study your analytics

• Make the process fun, such as a QR code scavenger hunt

• Experiment

Know more about SEO Company Leeds and Website Designer Leeds visit Website www.trendywebsites.co.uk or Call 0113 237 9644 and send Enquiry info@trendywebsites.co.uk

Interactive Marketing?

Trendy websites recently tweeted about interactive billboards, in which people would walk past a seemingly still image that would then interact with them, either by socially, sound or encouraging them to participate in a game and in the case of McDonalds, they wanted people to take pictures of their billboard when certain items where up and in return would get a free version of what ever they managed to snap! QUICK VIEW 

This works, and it works well, it keeps your audience engaged and watching your advertisement for longer then they would normally, allowing you to advertise your products and/or services.

Something Trendy is trying to get on board with is the QR codes and ‘String’. A lot of you may have heard of the QR codes, little squares of black and white that when you hover over with your phone, will take you to a website, image, vide or something similar. Great for business cards right? Easy and simple and we think this will work really well, it’s surprising how it’s not caught on.

Some people have already taken this one step further and enabled phones to recognize certain images, which allows for still posters to be ‘hovered’ over and turned into a interactive game, feature, video...pretty much anything. The marketing world is soon going to be changing and revolving around mobiles even more so then it does now, and we want to help you get ready for it!

Know more about SEO Company Leeds and Website Designer Leeds visit Website www.trendywebsites.co.uk or Call 0113 237 9644 and send Enquiry  info@trendywebsites.co.uk

Why us?

We’re a small independent business focused on online marketing for your company. Our team all has different expertise from Social Media, Videos, Design, Meta-tagging, Layout, Researching, Coding and so much more.

We’ve combined all these areas to form a great opportunity for our current and future clients. How?
Out in-house team spends their days researching your company and similar topics to ensure you captivate your audience with interesting relevant updates, along with providing information about your business. We design your look, work with you and produce visuals to help advertise your brand online.
Our researcher keeps up to date with technology ensuring you’re online presence is at the top of the game. We’ll also offer you other options, such as a video package, animations, website development, SEO and social media. Want something else? Why not ask us and see what we can do for you. We want to take your marketing worries away.

Our monthly statistic reports will keep you up to date with how well your online presence is doing. So you can see exactly how we’ve had an impact on your business! We also specialise in running monthly competitions for our clients to keep their fans engaged and interacting (So basically spreading the word). We really do a lot for you so why not call us now or ask for a free quote?

Know more about SEO Company Leeds and Website Designer Leeds visit website www.trendywebsites.co.uk or Call  0113 237 9644 and send Enquiry info@trendywebsites.co.uk

Social Networking for Your Business

Here at Trendy Websites we know your business demands all of your time, so who is there to help advertise your brand online? Well…we are, we’re the most cost effective way of getting your brand out there, successfully!

This method works because social networking sites have integrated themselves with search engines. You search a name in Google and you now get their Facebook profile page, their latest twitter updates and soon…the Google+ videos.  It’s basically extra SEO!

Twitter offers a fantastic specific search engine; so you can search by location, key wording or phrases. This makes it a GREAT way of advertising your name through engaging updates and informative status’.

Facebook is where we focus our interaction with your clients and fans; It’s almost like a page full of reviews. We pack it full of images, information and interactive options, such as a mini site and competitions. Encouraging clients to leave reviews, share their pictures of your products/services and let the users update your profile for you.

LinkedIn we use for certain clients, it’s basically a good way to advertise between other businesses, we can join groups relevant to your company and advertise what your company is looking for, or offering. Great for B2B communications.

Google+ has yet to be released, however we are working very hard to keep on top of the new features and how it will work for our clients. It’s almost a cross between Facebook and LinkedIn…just with more! Google+’s main feature will be its capacity for video communications. Imagine having a meeting with several people, from home, answering and asking questions as if standing next to them, and of course with video? You can have online lessons, Q&A and so much more. You will be able to share videos of your work with anyone and everyone, these will be added to Google search engines just because they are on Google+, get these videos watched and they will spread around the online network like wild fire. We are providing videos for companies now to help with this new form of networking, we provide three different options. Animation, using hand drawn images in a short advertisement, promo videos for events, in which speed is increased (time lapse) and finally virtual tours, so people can see your venue/property for a 360-degree view. Great for venue hire.

Know more about SEO Company Leeds and Website Designer Leeds visit website www.trendywebsites.co.uk or Call  0113 237 9644 and send Enquiry info@trendywebsites.co.uk